 Link Building increases link popularity, which is essential in attaining and maintaining top search engine rankings. |
For several years we have been mastering the art of link building. There are many different ways to increase link popularity, many of which are ineffective or potentially dangerous to good rankings. Web.com Search Agency is a market leader in the link building arena, and understands the complex link building environment. We currently service hundreds of customers with various link building programs.
Our featured link building service, PremiumLinks, has been rapidly endorsed by our growing client-base. In addition to our custom programs we offer more traditional, yet still powerful link building models including Directory Submission and Registration, Press Release Distribution, and BlogReviews.
To learn more call us at: 877-Rank-321 or 480-949-1810. Or, fill out the form below and we'll research your website and give you a call to discuss our recommendations.
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How does Link Popularity Work?
The major search engines must evaluate a website on a variety of levels. Google in particular reviews over 500 million parameters during the ranking process.
Websites that rank high under competitive keyword phrases almost always demonstrate a high amount of value and credibility to the search engines. This "credibility" is established based on the number and quality of websites linking to the high ranking website. The basis of the Google algorithm relies on their proprietary PageRank technology.
Google references PageRank Technology as follows:
PageRank performs an objective measurement of the importance of web pages by solving an equation of more than 500 million variables and 2 billion terms. Instead of counting direct links, PageRank interprets a link from Page A to Page B as a vote for Page B by Page A. PageRank then assesses a page's importance by the number of votes it receives.
PageRank also considers the importance of each page that casts a vote, as votes from some pages are considered to have greater value, thus giving the linked page greater value. Important pages receive a higher PageRank and appear at the top of the search results. Google's technology uses the collective intelligence of the web to determine a page's importance. There is no human involvement or manipulation of results, which is why users have come to trust Google as a source of objective information untainted by paid placement. Source [http://www.google.com/intl/en/corporate/tech.html].
Yahoo, MSN, and Ask Jeeves also use a similar technique in their algorithms. The equation of links pointing to your website is called "Link Popularity." Link popularity can be increased in many ways. The process of increasing your website's link popularity is called "Link Building."
