Danny Sullivan Interview, Editor, Search Engine Watch:
http://www.searchenginewriting.com/chapter_one3.shtml
Archive for May, 2006
How to write for the search engines
May 3rd, 2006 by Brian HYahoo Local Featured Listings : Flat Fee Search Marketing
May 1st, 2006 by Joe GriffinYahoo Local Featured Listings : Flat Fee Search Marketing
In an effort to simplify Search Engine Marketing on the Local level for brick and ‘Mom & Pop’ shops, Yahoo Local has introduced Yahoo! Search Marketing Local Featured Listings. Now, for a flat monthly fee starting at $29.95 (depending on business location and category) small businesses can advertise in specific local search results.
The high visibility search listings are a bit different than normal Yahoo Search Marketing sponsored links, with the ability to add business phone numbers, map links, directions, and “send to phone” into the advertising mix.
Here is the entire offering from Yahoo Local:
* Guaranteed prominent placement in Yahoo! Local
* Convenient month-to-month billing of a flat rate based on your business category and location
* A highly customizable listing and business details page
* A free 5-page basic web site
Brought to you by Loren Baker with Searchenginejournal.com
